By John Grossman
In the late 19th and early 20th centuries, more than 5 billion cigars were being sold in the United States via boxes with color labels depicting everything from women, animals, and sports icons to actors, heroes, and political figures. These cigar box labels were not only amusing and beautiful to admire; they were a testament to the printing process of chromolithography, and an important precursor to today's methods of product advertising. Labeling America showcases the unique collection of artist and ephemera collector John Grossman, which covers 90 years of cigar box labels and bands printed by four generations of George Schlegel Lithographers. This collection is now housed at Winterthur.
• The story of the George Schlegel Lithographers 1849-1971
• Harcover, 319 pages
• 8.75 x 11.25