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Dior: A New Look, A New Enterprise (1947-57)

Written by Alexandra Palmer

In 1947 Christian Dior rocked the fashion world with his New Look, which dominated postwar fashion and firmly secured the name of his house in the minds of the public and the fashion industry. He drew on historical models of femininity, the unique skills of Parisian haute couture, and a myriad of suppliers to produce stunning designs that captured a mood of optimism after World War II.

Dior also designed and marketed ready-made luxe lines and broke new ground by creating and controlling innovative global licensing agreements for all Dior products, from perfume to stockings, jewelry, bathing suits, and even men’s ties. Newly expanded and updated, this absorbing and beautiful book examines the seminal years of Christian Dior, 1947–57, from a truly international perspective.

• Hardback: 144 pages with 100 color illustrations.

• Dimensions: 8.5" x 10.62"

This book accompanies the upcoming exhibition "Costuming THE CROWN" at Winterthur, March 30, 2019 - January 5, 2020.

From the dazzling gold of Queen Elizabeth’s coronation robe to the simple sophistication of Princess Margaret’s wedding dress, from the majesty of royal crowns and tiaras to the comfort of clothes worn in private family moments, "Costuming THE CROWN" will feature 40 iconic costumes from the beloved Emmy® award-winning Netflix series, a dramatized history of the reign of Queen Elizabeth II.

Princess Margaret first met Christian Dior in Paris, 1949. In 1950, Dior gave a private fashion show for Princess Elizabeth and Princess Elizabeth and their mother, the Queen.

This led to Dior dressing Princess Margaret for her 21st birthday in 1951. Margaret later referred to it as "my favorite dress of all." Princess Margaret and Dior continued their fashion kinship throughout the years

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